Its more expensive now...
We tend to often assume that things are a lot more expensive now than they used to be and our parents/grandparents would have us completely convinced of the same.
I saw the chart below a few weeks back.
To think that the first digital watch would be $12,000 dollars today. People lost their shit when Apple launched the Apple Watch gold edition which was similarly priced. Some of the most recent products are actually a fraction of the cost.
There is another side to this story. A product launched today can confidently expect a global distribution chain to be available at its service. This was not true even 30 years back. To scale a product across a country would take months IF you had all the cash at your disposal.
Puts the iPhone X launch price of USD 1,000 in perspective does it not.